Episode 06: Paul Gubbins

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This week I interviewed Paul Gubbins an adtech consultant in the UK. A quick scan of Paul’s linkedin page tells you that Paul is much smarter than me and has been doing this (programmatic) at a high level for a long time.

Since I know next to nothing about the intricacies and differences in the EU vs. US ad ecosystem Paul is kind enough to walk me through it and then we dig into what Paul believes will be the next big issue Brand CMOs start yelling about.

Oh also Paul totally makes a small child cry, twice.

Anyway I hope you enjoy.

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Next week I talk to Jay Glogovsky about data management, inventory management, audience data, and why he doesn’t button his shirt enough. It’s good and nerdy but mostly nerdy.

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